cialisico🚀 Take the Lead in Paid Advertising: Your Next Remote Career Move Awaits!
Looking to level up your digital marketing career with a fully remote, full-time role that actually lets your skills shine? UserTesting, a leader in human insight and customer experience, is hiring a Digital Marketing Manager (Paid Advertising & Search) to own, execute, and optimize global paid campaigns. With a strong budget, cross-functional support, and direct impact on pipeline growth, this role is your opportunity to shape scalable advertising strategies from the comfort of your home.
If you’re an experienced B2B SaaS marketer who thrives in data-driven environments and loves working across platforms like Google Ads, LinkedIn, and Programmatic, this is your moment. Let’s break down why this job is worth your click—and your application.
📌 Why This Digital Marketing Manager Role Stands Out
🏢 Company: UserTesting
- Industry: B2B SaaS (Customer Experience/UX)
- Location: United States (Remote)
- Job Type: Full-time
- Experience Required: Paid Ads, Search Marketing, B2B SaaS
🎯 Key Responsibilities You’ll Own
1. Paid Media Strategy & Execution
- Lead paid campaigns across Google Ads, LinkedIn Ads, Programmatic, Display, and Paid Social.
- Manage a budget with precision to maximize ROAS and conversion rates.
- Drive results through demand gen, ABM, and retargeting tactics.
2. Campaign Management & Optimization
- Use A/B testing, audience segmentation, and bidding strategy to increase performance.
- Collaborate with internal creative and SEO teams to optimize landing pages and ad creative.
3. Performance Tracking & Reporting
- Analyze and report on key KPIs: CTR, CPC, CPA, Conversion Rates, MQLs.
- Provide actionable insights with tools like Salesforce, Marketo, and 6sense.
4. Cross-Functional Alignment
- Work closely with sales, content, and global marketing teams.
- Deliver strategic recommendations and support regional initiatives.
5. Growth & Scalability
- Help scale the paid media program.
- Eventually lead agency partnerships as efforts expand.
🧠 Do You Meet the Requirements?
| Requirement | Details |
|---|---|
| Experience | 4+ years in digital marketing, with deep focus on paid ads/search |
| B2B SaaS Background | ✅ Mandatory |
| Tools You Should Know | Google Ads, LinkedIn Ads, Marketo, Salesforce, 6sense, Metadata |
| ABM Campaign Experience | Strongly preferred |
| Strategic Thinker | Ability to scale campaigns across geos & buyer segments |
| Data-Driven Decision Maker | Must optimize based on ROAS, CPA, and conversion performance |
💸 High CPC Keywords You Should Know (and Use in Your Resume)
- B2B paid media campaigns
- Google Ads specialist for SaaS
- LinkedIn advertising manager
- ABM campaign strategist
- Enterprise marketing optimization
- High ROAS campaign design
- Remote digital marketing jobs USA
- Paid search strategy for SaaS
- Conversion rate optimization manager
📈 What’s In It for You?
- Work from anywhere in the U.S.
- Directly impact revenue growth through your strategies.
- Join a Fortune 100-trusted brand with over 3,000 clients.
- Be a part of a collaborative, diverse, and inclusive team.
- Access to cutting-edge marketing tools and insights.
✨ Why Marketers Love UserTesting
UserTesting isn’t just another tech company—it’s revolutionizing how brands build user-centric products. With access to real-time human insights and a global participant network, marketers here build faster, test smarter, and grow quicker.
This is your chance to lead that transformation—from behind your screen.
📝 How to Apply
Ready to make a move that aligns with your skills and your lifestyle?
👉 Apply for the Digital Marketing Manager role at UserTesting
❓ FAQ About the Digital Marketing Manager (Paid Advertising & Search) Role
Is this job truly remote?
Yes! This is a fully remote position within the United States.
What makes someone a top candidate?
Having a solid background in B2B SaaS, ABM campaign experience, and mastery of platforms like Google Ads, LinkedIn Ads, and Salesforce.
Do I need a degree?
Not necessarily. Proven experience in managing high-performing paid campaigns matters more.
What team will I be part of?
You’ll collaborate closely with marketing, sales, content, and creative teams across the company.
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